Site Health and Indexing is all about making sure search engines can crawl, understand and index your site without running into roadblocks. It’s part of technical SEO and focuses on removing the issues that quietly hurt your rankings — things like crawl errors, broken links, duplicate pages and messy site structures that confuse Google and other search engines.
If search engines can’t properly access or understand your site, your SEO is dead in the water. Even small technical problems can cause big drops in rankings over time. Here’s why this service matters:
When your site is clean, search bots can find and index your important pages faster.
No point in optimizing a page if Google can’t see it.
Issues like broken links or duplicate pages can hold you back without you realizing it.
A cleaner, faster, more functional site keeps visitors happy and engaged.
We scan your site for crawl errors, broken links, duplicates and other issues.
We fix or redirect any pages that return errors so bots and users don’t hit dead ends.
We clean up internal and external broken links to improve navigation and trust.
We merge, rewrite, or redirect duplicate pages that could be hurting your SEO.
We make sure only the right pages are being crawled and indexed.
We confirm that your priority pages are actually showing up in search results.
Search engines need to be able to crawl and index your site before they can rank it. If your site is full of errors, broken paths, or duplicate pages, it sends negative signals to Google — and you lose both visibility and traffic. Cleaning up these issues improves crawlability, ensures your best pages are indexed and strengthens your overall SEO foundation.
It also makes your site easier to use. Fixing broken links, improving navigation and removing duplicates create a better experience for visitors. A smooth, functional site keeps people on your pages longer, which is another signal Google likes.
Check out how we boosted traffic and conversions for these businesses
A small roofing contractor in Chicago came to us with a basic 2-page Wix website that wasn’t ranking anywhere on Google and brought in almost no traffic. We rebuilt the site on WordPress, added fully optimized pages, implemented technical fixes and built out a clean SEO structure.
A California medical spa saw a 419% boost in organic traffic and consistent lead flow after 12-months of SEO focused on local rankings, content optimization & Google Business Profile optimization.
A new Canadian pet supply store launched with zero authority and no organic visibility. SEOrca built a data-driven SEO foundation across structure, content and technical fixes. Within 18 months, the site hit 8,000 organic visitors/month and doubled conversions.
A Calgary law firm saw a 163% boost in organic traffic and doubled its client inquiries after a 12-month SEO campaign focused on visibility, technical cleanup and trust-building through optimized service content.
A local dress rental studio grew from city-level visibility to ranking nationally for niche long train gown keywords after a full site redesign and SEO campaign focused on technical optimization and a correct eCommerce structure.
A locally owned dispensary in Manitoba improved visibility and customer traffic with a 176% increase in organic visits after a 9-month SEO strategy focused on local search, product schema and content optimization.
A Seattle-based plumbing company struggling with visibility saw a 212% traffic increase after a full SEO overhaul focused on local rankings, site structure and Google Business Profile optimization.
We scan your site for crawl errors, broken links, duplicate content and indexing problems.
We sort problems by how much they affect SEO and user experience.
We resolve errors, repair links, consolidate duplicates and adjust settings.
We refine your sitemap, robots.txt and internal linking to help bots find the right pages.
We verify that fixes are working and keep an eye out for new issues.
It depends on the size of your site and how many technical issues we need to tackle. A small site might be fixed in days, while a large e-commerce store could take more time. Contact us and we’ll give you a scope-based quote so you know exactly what’s involved.
Get a Quote
Still wondering if this is an issue that your website has? Here’s what some other people have asked.
Contact Us